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10 gift cards for NEW YORK (CNNMoney) Amazon will sell $10 gift cards to its site for half the price nike air max plus on Tuesday, through its daily deals site AmazonLocal. It a bid to boost customer interest in the nine month old AmazonLocal service, which is one of several deal sites that sprang up after Groupon ( folks, even if they Amazon customers, don know about us yet, says AmazonLocal vice president Mike George. is going to draw a whole bunch of people to check us out. Amazon (Fortune 500) will of course lose money on the deal, the company is betting the hype will be worth it. hard for me to imagine anyone who wouldn be interested in the deal. Amazon sells everything from Brazilian keratin treatments to snowblowers, George says. Amazon ran a similar deal in January 2011 on LivingSocial, one month after it invested $175 nike juvenate million in the daily deals site. George won reveal how many gift cards Amazon is offering on Tuesday, or any stats about how AmazonLocal has performed so far. Still, the daily deals market is heavily saturated. Hundreds of startups are trying capitalize on the craze, while big tech companies like Google (Fortune 500) are pushing their own nike nmd coupon services. Not all would be contenders succeed. Last year, Facebook tested Deals in five cities. It pulled the plug on the experiment in August after only four months.